MetisALIVE

Client Website Project

Culture • Education • Ecommerce

MetisALIVE is a Shopify website project currently being developed by Soft Launch Creative for Metis educator, artist, and cultural facilitator Felice Gladue.

The project focuses on creating a digital home for cultural education, workshops, experiences, resources, and ecommerce while supporting the continued growth of the MetisALIVE community.

Project Status:
Currently In Development

Services:
• Shopify Website Design
• Ecommerce Setup
• Website Organization
• Customer Experience Planning
• Mobile Optimization
• Content Structure

Project Overview

MetisALIVE offers educational programming, cultural workshops, traditional teachings, hands-on experiences, and products that help share and celebrate Metis culture.

As the organization continued to grow, there was an opportunity to create a stronger online presence that better reflected the depth of its offerings while making information easier to access for educators, organizations, families, and community members.

The goal of the project is to create a website that feels welcoming, organized, and easy to navigate while supporting both educational programming and ecommerce.

The Opportunity

One of the biggest opportunities within the project was bringing a wide range of offerings together into a cohesive online experience.

Visitors may arrive looking for:

• Workshops

• Educational programs

• Cultural experiences

• Teaching resources

• Products and kits

• Contact information

The website structure needed to help users quickly find what they were looking for without feeling overwhelmed.

Creating clear pathways throughout the site became a major focus of the project.

Website Strategy

The website strategy centers around clarity, accessibility, and storytelling.

Rather than simply presenting information, the goal is to help visitors understand the impact of the work being done through MetisALIVE while making it easy to explore programs, resources, and opportunities.

Special attention has been given to organizing content in a way that supports both first-time visitors and returning community members.

The website is being built to support future growth while remaining easy to manage and update over time.

Customer Experience Planning

A positive customer experience begins long before someone fills out a contact form or makes a purchase.

Throughout the project, customer experience considerations have included:

• Clear navigation

• Simplified user journeys

• Accessible information

• Mobile-friendly design

• Improved content organization

• Strong calls-to-action

The objective is to create an experience that feels intuitive and welcoming for every visitor.

Ecommerce Integration

The new website includes ecommerce functionality designed to support the sale of products, kits, resources, and future offerings.

Product organization and store structure have been planned with scalability in mind, allowing the online store to grow alongside the organization.

This creates opportunities for both revenue generation and broader access to educational resources.

Supporting Storytelling Through Design

Storytelling plays an important role throughout the project.

The website is being developed to help showcase the people, experiences, and teachings that make MetisALIVE unique while creating a stronger connection between the organization and its audience.

Rather than relying solely on information, the website is designed to help communicate purpose, impact, and community.

Current Project Status

MetisALIVE is currently in development.

Additional project details, screenshots, and a complete case study will be added following launch.

The completed website will include enhanced navigation, ecommerce functionality, improved content organization, and a customer experience designed to support both educational programming and future growth.